ORIGIN.DESIGN is a young design studio established in 2012. They pursue a simple lifestyle and have a sense of humour in all things, which can be seen in their clean, infectious work.

Huiyuan design team believes that design comes from the touch of life. The team of Huiyuan Design is good at gaining energy from the inspiration of nature and feeling it with the inner self. They are passionate about design and value the interaction between client and audience. In actual projects, they study and listen to the client's vision, while observing and understanding the client's needs, these intangible values are translated into visual identity through their unique perspective and rich experience. In their minds, pictures always speak louder than words. So they are always trying to create a connection between the audience and the client through back-to-basics designs. That's why they named themselves this name.

When talking about the creativity of the portfolio, they said: "Yellow and gray represent our creative passion for design, and also convey ORIGIN.DESIGN's professionalism in the two fields of brand design and website project planning. This simple and layered The concept of a two (1 2) portfolio portfolio can be deeply rooted in people's minds without much explanation."

Today, when social media is more widely used, many designers or studios will choose to display their portfolios in a digital way, which is more convenient and faster. However, Huiyuan Design still uses paper prints to introduce its past cases to customers. In this regard, the Huiyuan design team said that first of all, because of the underdeveloped Internet era, people are accustomed to using paper to convey their needs, whether it is invitations or notices, paper prints always give people a kind of back to the original warmth, followed by "In this fast-acting world, the temperature - the biggest difference is the irreplaceable feeling of warmth when the hand touches the paper, which is very important to us, so our portfolio must be printed out."

The print, which looks like a small picture book, consists of two posters. Talking about the reasons for the design, Huiyuan Design said, "Our team loves the nature in our daily life. At the beginning, we hoped not to use too much packaging, which would cause many trees to be cut down, so if we want to protect the earth, maybe we can Implemented in the design of this (1+2) portfolio, two large sheets of paper are folded and folded, it's that simple."

After their portfolio was posted on social media, it received a lot of attention. The combination of (1+2) makes many people feel that this design is very interesting, and also directly arouses others' curiosity about them, so they also know many friends and customers who resonate. “To be honest, we didn’t expect such a design to be so popular on design platforms like Behance. It’s really fun that people like it. When I wanted to use the (1+2) portfolio, I wanted to convey clearly that we have two The main design areas - brand design and website design, and can give a knowing smile to these works, maybe 3+4+5+6 will be added in the future... It's as fun as stamp collecting, who knows? Designers are always out of common sense."

For designers or design studios, their portfolios are part of their lives. There used to be a joke, "This is the child we gave birth to, we can't fault it." The moment when children can be assembled into any form of portfolio is a very joyful moment as a designer.

Article Source:艺术与设计

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