"Imagine what it's like to catch a glimpse of waterfalls flying down, fall leaves all over the ground, and wild green plants in a closed indoor exhibition space? A fashion show that incorporates natural elements is like the refreshing wind in the mountains. , is always refreshing. The whispers of fashion and nature reveal the healing power of each other, and this energy acts on people and spaces, products, and social interactions, bringing a sense of excitement. Looking back at the past few fashion weeks , explore and feel the natural aesthetics in the show together with the editor."
01 Chanel Spring/Summer 2018 Ready-to-Wear
In 2018, Chanel's spring and summer series fashion show released at Paris Fashion Week brought people a fashion trip about nature. The waterfall landscape built in the Grand Palais in Paris shows the healing power of nature. Karl Lagerfeld, the famous fashion designer "Lafayette", draws inspiration from nature. The vibrant tones throughout the show highlight the pursuit of optimism.
Water is an element with huge energy in nature. Its powerful fluidity produces a roaring sound that stimulates hearing in the show. The interaction between water mist and light, transparent boots made of plastic, sparsely woven fringes on clothes, and thin lace And the gold and silver lines show the charm of the design in such an environment.
In the fall of 2018, Karl Lagerfeld was again inspired by nature to present the Chanel dark-toned autumn collection runway at the Grand Palais. This time, the show field was covered with autumn leaves and green moss, with the orderly arrangement of fallen leaves and dead wood, conveying a French elegance "forest fashion magic".
Karl Lagerfeld said: "I've always loved autumn, the leaves are everywhere, it feels like a kind of Indian summer, there's always a good mood." The runway backdrop extended the forest into an endless optical illusion In the show, the barren trees, the elegant sky, the warm sunshine, and the majestic splendid season became the main environmental atmosphere of the show, creating a wonderful experience of being lost in the woods.
03 Birkenstock Paris Fashion Week
The venerable German shoe brand Birkenstock hosted a sophisticated brand presentation in its temporary display space in the Tuileries Garden. The gallery walks, built exclusively for the catwalk, are paved with pine and are interspersed with soothing greenery. A variety of healthy and delicious food on the table, cork grandstand seating, and leather upholstered beds provided people with supplies during the show. Unlike the catwalks of the big fashion houses, the Birkenstock show was more of a space to relax and encourage conversation.
Coach design director Stuart Vevers walks through the High Line during his daily commute, which is full of herbs and attracts many butterflies. This park across Manhattan West is one of the classic examples of the era's re-use of abandoned spaces, a joy to many. The new Coach office park, which is under construction, is located near the end of the High Line. During Spring Fashion Week 2016, Coach invited people to enter this temporary herbal space, sit along the "track", and watch the spring ready-to-wear show together.
The more common fashion catwalks tend to be straight paths. The 2013 Dior Spring/Summer show was a romantic stroll in the garden. With the smooth natural path as a guide, it created a strong garden experience in a closed exhibition environment. Maximizing site space in plan and elevation, elevated micro-topography and trees guide models through the garden.
Models walk among the greens, and boxwood green islands of different heights extend and bend, enriching the space tour experience. Its fluid shape creates a strong sense of peace, and the unpruned boxwood inspires the natural ambience of the entire space. The trees are multi-stemmed hazel, paired with boxwood to create a spring-like atmosphere on the runway.
Prostoria, a furniture brand from Croatia, staged a furniture show in a forest near its factory, where galleries are arranged in an orthogonal form as display platforms, contrasting with the naturally scattered surrounding bushes. In this lush forest, the dialogue between geometry, nature and people provides a surreal setting for the furniture show.
Various types of furniture, such as polygonal and reclining armchairs, carefully assembled chaise longues, sofas, low tension chairs, outdoor chairs, benches, beds, etc., are combined with each other according to their functions and enhance the sense of space.
Here, each booth feels like home, only the walls and roof are transparent. This furniture show tries to share material experience with the help of forest space, products with natural texture and digital methods, and arouse people's inner comfort and stability through plain display effects.
Article Source:mooool木藕设计网
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