An exhibition of TDC68's winning works will be on view at Cooper Gallery, 41 Cooper Square, New York through July 13, 2022. Founded in 1946, TDC New York is an international organization of professional type designers, the full name of which is the Type Directors Club of New York. This year marks the second TDC Design Competition since TDC merged with One Club for creative.

At the opening ceremony of the TDC68 exhibition, the grand prize, jury award, top young student award and scholarship winners of the competition were announced.

This year's jury is composed of 27 diverse designers from around the world. From the entries from 63 regions around the world, the TDC68 communication design category selected 202 winning works from 36 countries, and the 25TDC font design category selected 202 award-winning works from 29 winning entries from 13 countries. The number of award-winning works in China is the largest country in the Asia-Pacific region this year. In this TDC68 Communication Design Awards, Pentagram New York won a total of 7 awards, becoming the organization with the most awards this year; followed by The New York Times Magazine, which won a total of 4 awards.

The brand design done by New York Pentagon Design for the International Center of Photography won the grand prize of this year's TDC68. The pentagonal design uses the initial letter ICP of the International Photography Center as the main body of brand image identification. The white thin line divides the simple ICP in the black equal-width rectangle. The overall font is compressed and compact, in the shape of a rectangular block; It highlights the purity of photography and the sense of film; the equal-width font design implies the visual proportional relationship of the grid, so that the ICP can be stretched and changed in different proportions to adapt to the layout of different proportions, and at the same time with the corresponding graphic information, it consists of rich typography.

This year's TDC68 communication design award-winning works are overall personalized and diversified, with more direct and intense font features, bolder typesetting, highlighting the design advantages of fonts, bright and lively colors, and free and formal structure and changes sex.

Affected by the epidemic, the online selection of pictures also requires designers to redesign and check the design sense and quality of the photos and pictures of the submitted works, digital dynamic font expression, and works with spatial form skills Show shooting has also become a trend in recent years. The brand design category is rich in winners, such as the Dutch Design Week brand identity designed by Thonik and The Foundry Types. Thonik has done the overall visual design for the Dutch Design Week for several consecutive years. The main image of this Dutch Design Week divides the English alphabet into four layers of heights based on the letter height and baseline, and uses three similar unit shapes in the same space - rectangle, A rectangle with a rounded corner and a rectangle with a rounded corner and a hypotenuse are combined into a complete alphabet, forming a unique visual image of simplicity, ingenuity and order.

China has won many brand design awards, such as the brand image of the Chinese New Year Culture and Design Series Exhibition designed by the China Academy of Art. The rows of solid-color flags are interspersed with independent Song and bold characters. The overall level is clear. The bunting graphics intertwined with yellow and green have strong Chinese colors.

The Guangzhou Academy of Fine Arts designed the admission notice designed by TEN BUTTONS in Guangzhou. The text information is directly presented by shaking and superimposing large characters and bright and bright colors. At the same time, shaking and overlapping, repeating and cutting edge glyphs, under the condition of recognition, cleverly Show some dynamic interest.

Beijing Mint Design is the brand image designed for the Guardian International Book Fair. Through the wrapping typesetting of text, the group and range of the text are divided by color blocks, and the negative space left in the middle is strengthened to form a changeable geometric space. Word-spacing changes and misplaced lines at text turns add some form of interesting detail to large text.

The brand image of Xishi Hotpot designed by Shanghai-based Wu Xing VDG has created a unique sense of form by repeating part of the glyph structure and covering the entire surface of pure primary colors.
The Chinese Shadow Puppet Museum designed by Liangxiang in Chengdu, with black and white Chinese and English characters and selected shadow puppet images, presents a playful drama; DINO BURGER designed by UNTITLED MACAO Witt Design in Macau, abstract red paper-cut kangaroos, birds, animals and other animal forms , as if the belly is full of delicious hamburger set, the glyph of dino also expresses the paw of the animal, full of hunger and delicious taste.

China's logo design awards include: Chengdu Art Museum designed by Happy Brand in Chengdu, F(U)=FORMULE CAFÉ designed by Fujian Bliss Studio, Jilin Houhe Advertising Design Wufang Architecture, Zhangzhou Autumn tour KYOYO designed by Chengdesign and Xilankapu designed by Mao Mao of Chongqing. The winning logo works start from the font and extend to related visual graphics, so that the logo can be extended from a static flat font to other characters, or its extended graphics, with more ductility, space and dynamic variability.

The award-winning works in the book design category are rich in content, distinctive in character, and in various forms of binding. For example, "Guftgu" designed by Ananya Khaitan in New Delhi is a kraft paper material and black and white printing ink that expresses the theme of the land very well. The details of the multi-language mixing of the cover are exquisite, the kraft paper shell presents the arrangement information and the table of contents, and the level changes of the strengthened information in the inner text. The form is novel; the cover of the three volumes of "Crisis of Now" designed by Burrow in Berlin and the English inside of the cover show a fine arrangement; the cover of "DAYDREAM" designed by He Jianping, Berlin hesign There are rich changes in glyph cutting and stacking, three-dimensional stacking process, etc. The spot color printing of the inner text, color bars and burrs form a sense of manual recording. Book design awards in China include: Han Book Seventeen designed by Hanqingtang in Nanjing, History of Chinese Character Design designed by Tsinghua University Chinese Ancient Character Art Research Center, Six Senses Studio and Chen Nan, Beijing "Beijing Institute of Fashion Technology's 2021 Undergraduate Graduation Portfolio" designed by Mint, and "The Shape of Love" designed by STONESDESIGN Lab in Beijing.

"Han Shu Seventeen" designed by Han Qingtang records the design process of 17 "most beautiful books" designed by Zhao Qing in more than 30 years. The changed layout, the 17 indentations on the cover, the staggered binding of raw and straight edges, and the texture of the paper all reflect the process of 17 designs, which are overall elegant and rich in details.

The "History of Chinese Character Design" designed by Tsinghua University Chinese Ancient Character Art Research Center, Six Senses Studio and Chen Nan has sorted out the development history of Chinese character design. From the change of cover font and layout design, you can intuitively understand the context of historical development. The interlacing of lines and light-colored blocks and words in the inner text builds a visual appearance with a sense of analysis, which is concise and clear in structure.
Mint designed "Beijing Institute of Fashion Technology 2021 Undergraduate Graduation Collection" with multiple volumes of colored transparent shells and dotted English, creating a free and colorful youthful picture; "The Shape of Love" designed by Beijing STONES DESIGN Lab is cut, irregular and changeable The glyphs represent the complex and changeable forms of the theme.

The winning works in the poster design category, the fonts and layouts of each work are full of vitality and uniqueness. The designers make the fonts of different works present by dismantling, dividing, superimposing, dislocating, juxtaposing, dispersing, squeezing, etc. Different aggregation, fragmentation, three-dimensional, dynamic, digital and other states, the fonts, levels and layouts are delicate and rich, and the styles are diversified. For example, in the poster of "2021 TDC Tokyo ggg Gallery Exhibition" designed by hesign He Jianping in Berlin, the texts cut from paper are stacked to form a refreshing, natural and warm appearance. "FLIBBERTIGIBBET" designed by Mao Siyu has irregular waveform flowing text on the green background, which has the rhythm of rap language.

China's winners in the poster design category include: Tao Graphic Design's main visual design for "Xianxuo X Chuangyi", large handwritten letters, geometric lines and numbers, and carefully arranged elements of repeated writing, marking and scribbling, forming a A relaxed and free layout; Li Genzai's "Dao Ke Dao Fashion Road" uses black bars to construct anthropomorphic text, which is experimental; Macau's Todot Design and Jun Cai designed the "BOK FESTIVAL Drama Festival" poster, which combines "non- The word "Give It A Shot" is used as the framework for dismantling "Give It A Shot", and the glyphs of virtual and real splicing have a sense of theater; the "Scientist Coffee Series Posters" designed by HDU²³ Lab in Wuxi presents text information such as scattered numbers and superimposed numerical classifications. The visual appearance of the coffee brand with a sense of research and record; Beijing's OAD designed the "change" theme poster for the contemporary Kung Fu tea drink T.CUP. Dynamic aliasing, with the fashion sense of modern drinks; the poster of "Five Sacred Mountains of China" designed by Zhongshan's Circle Center and the poster of "Wanshu is the same" designed by Chen Yanting in Taipei. Combined with cultural artistic conception; Hangzhou-based Bai Tubai Design Office designed two award-winning poster works, Hunan Changde Art Museum "In Progress-Changde Liuye Lake Contemporary Art Invitational Exhibition", the graphic cutting and glyphs present fragments, superposition, dislocation, scattered Points and other unconventional states, the "Calendar" poster presents a year of work and rest with unique pixel-like glyphs and color blocks.

In this year's 25TDC Font Design Award, Typotheque from The Hague won 3 awards for its Greta Armenian, Lava Syllabics and November Tamil fonts, becoming the organization with the most awards at this year's 25TDC. Due to the continuous increase in the number of entries in Arabic, Indian, Chinese, Japanese and Korean fonts in recent years, this has also prompted the competition to add a dedicated font design category for the first time, as well as additional corresponding design expert judges, which has also become a A highlight of the 25TDC. This year's 25TDC China has 5 works awarded, including: Founder Qianlong's running script style, Founder Guomei Jin Tao style, Han Yi Yihe fairyland style, 3type basic art style and Mallikātype's Jinhua Ming Dynasty style. Among them, Founder Qianlong's running script won the jury award. The Chinese fonts are mainly calligraphic, handwritten, artistic and Song-style with a sense of printing. The details of the strokes change to reflect the beauty of the writing of Chinese characters.
In addition to the regular font language glyphs, SF Symbols 3 designed by Apple contains a large number of icon symbols. As a system font and a symbol language font, it has also become the award-winning work this year, which is also one of the features of this selection.

Article Source:艺术与设计

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